It, later, became an iconic motif in the world of fashion designing. Der zweite Marktbereich richtet sich an eine jüngere Kundschaft und umfasst zum einen die 1989 von Gianni Versace für Damen und Herren lancierte jugen… The logo of this airplane and car manufacturer uses a part-lion, part-eagle mythological creature called a griffin, which is the emblem of Scania in Sweden where Saab vehicles originated. The ‘b’ in the Beats logo symbolizes a headphone. The Lion tattoo meaning symbolizes the heart of the lion within; Tapping into strength, ferocity, and legendary courage and prowess; Lion tattoo also symbolizes the respect of boundaries. The Versace logo is actually the head of the ancient Greek mythological being known as Medusa. That's what effect he wanted for Versace. From taking pride in family to taking advantage of every moment to devour the good life - lions are a powerful totems and teachers. Both are there, though the lion is minimally so. The Versace font used along with Medusa head was a custom font created specifically for their brand. Do you see a bird first, or a lion? Since Versace, like all high-end fashion brands, relies heavily on the vanity in order to sell their products, it’s quite ironic for Gianni Versace to choose a woman who was made dangerously hideous because of her vanity as the logo for his company. The Versace logo is the head of Medusa, a Greek mythological figure. While it is the design of Versace products that set them apart, it’s the Versace logo that comes with every piece of clothing or other product that Versace produces that lets people know where that design came from. This leaves everyone to wonder whether or not there might be a hidden message within the Versace logo – something of an inside joke that comes at the customer’s expense. The wife of Poseidon, Athena, found out the two were intimate and she was not too happy. The ‘C’ and the ‘O’ in the Continental logo form the shape of a tyre. In 1978, Gianni Versace made that dream a reality by opening the very first Versace boutique in Milan’s Via Della Spiga. Following Gianni Versace’s tragic death, the brand was taken over by his siblings, Donatella and Santo Versace. He grew up with fashion and eventually opened up his own clothing store that evolved into the global brand that it is today. In 1997, though, tragedy struck. Versace is a relatively young fashion company when it got its start back in 1978. Cunnan was obsessed with Gianni Versace and was known for often bragging about his close relationship with the designer. Unter dem Namen Versace werden unter anderem hochpreisige Bekleidung, Lederwaren, Accessoires, Düfte, Einrichtungsgegenstände und Schmuck vertrieben. That's what effect he wanted for Versace. Gianni Versace chose Medusa as the logo because she made people fall in love with her and they had no way back. Over the years, minor modifications have been made to the logo’s lettering and its border, but the classic image of Medusa’s face has remained the same. After seducing Poseidon, Medusa was punished by Athena and made to be so hideous that merely looking at her would turn men into stone. Of course, anytime you look at a Versace product, from the Versace helicopter to any of their pieces of clothing, there’s one thing that you are bound to notice – the Medusa head, which serves as the brand’s distinctive logo. What was it, though, that earned Versace this worldwide recognition, and how has their logo become such a popular fashion statement in and of itself? The logo evokes authority and fatal fascination. 1. Given that Gianni Versace was a designer first and a businessman second, it’s unsurprising that he would choose to design his own logo. The most expensive product by Versace is the Greca One-Shoulder Mini Dress that sells for a hefty price tag of $4,495. Whether or not Gianni Versace was fully aware of this connotation is something that we’ll never know for sure, but growing up in Rome means that he would have certainly heard the story thousands of times before. Versace may not often feature their logo heavily on their clothing in the way that many brands do, but it’s always there nonetheless. This is because Medusa made people fall in love with her and there was no way back. The Medusa head logo appears on all sorts of Versace items including Versace sunglasses, Versace pendants, Versace writing instruments and Versace timepieces. Nach dem Tod von Gianni Versace übernahmen seine Geschwister Santo Versace und Donatella Versace die Leitung des sich bis 2018 mehrheitlich in Familienbesitz befindlichen Unternehmens. Below, we’ll take a look at the fascinating history of Versace and the logo that represents it. The logo came from the floor of ruins in the area of Reggio Calabria that the Versace siblings played in as children.
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